‘Maximum YOU-tilization’ is the program I developed from my own experiences in: finding my assets, recognizing the importance of them, as well as actively and mindfully using them to achieve.

Get your copy of the MY workbook here.

An asset is a useful or valuable thing, person, or quality. We are all born with unique qualities and strengths–those are our most basic assets. I talk about this in my book The Lightbulb Moment because recognizing what value I, as a person, have essentially saved my life. And, as life happens, we pick up various assets in the forms of “street smarts”, degrees, career experience, mentors, and other tangible assets.

Seeing what assets I possess allows me to figure out the best way to use them–an idea that came to me after reading a few articles about wealth maximization (here‘s one of them) and applying those business principles to myself.

Thus, my idea of personal asset maximization was born.

It’s my experience that, when I use my assets to my advantage, I find success. And the same can go for everyone. Following my passions, which connect which my natural inclinations, is why I played college sports, have the Esquire suffix, and have achieved goals at every stage of my life. And the same can go for everyone.

Follow along with my journey via Facebook, Twitter, and my posts here:

 

Hurt Creates Hurt (Here’s How I Know)… Or, That Time I Brought Knuckle Sandwiches to the B-ball Game

When I was about twelve, I played on an amazing basketball team. I’m talking fiercely competitive, yet good-natured gals who loved to hoop. (Shout-out to Arlington Swoosh) We were in San Antonio one weekend, playing in one of our many … Continued

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In Every Moment, I Am New

Do you ever sit and think about time and space and how we’re movin through the universe, always in a new place, never the same as we were, going only off the memories – some more recent than others – … Continued

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Life Lessons Come from… Life

One of my twitter friends posted this question yesterday: Did you learn how to love somebody,how to be famous, how to be rich, how to walk away from someone you don’t love any longer, how to know what’s going on … Continued

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The Queen of Otherness: A Moment of Zen

For me, diversity and inclusion was as much of a foregone conclusion as it is a catharsis. When you grow up checking the ‘Other’ box because official documents are anything but contemporary, and you see and feel differences in the … Continued

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…When Nobody Knows What Matters

There is interesting research by Susan Cain which points to a transition sometime around the beginning of the 21st century during which we stopped evaluating our leaders based on character and instead began judging them based on personality. Remember, “I … Continued

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What Inclusion Can Learn from Advertising and Literature

In the same way that advertising seeks to transcend demographics and connect a brand to as many customers as possible, or how people are united by fear or trauma, inclusion efforts that leverage the strength of peoples’ similarities will realize … Continued

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Create Your Own Power Statement

Use the following formula to create a Power Statement: I am… [use a “power word” to describe a major strength]. For example, I… [describe an achievement]. Remember: stating facts about yourself, or what you have accomplished, isn’t boasting or gauche. … Continued

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Never Give In – How I Broke A Negative Cycle Before It Broke Me

I’ve been looking at what begets what lately. That is, the cause and effect constantly at-play in life. It’s apparent in how we treat everyone from ourselves to our brothers to strangers: How You Treat You Let’s Love Our Boys … Continued

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Three Ways To Boost Your Personal Power At Work

Does it matter if people at work like you? Does it really matter if they respect you? Yes! (That second one moreso than the first, but WHY is a different topic.) There’s this idea going around that we shouldn’t care … Continued

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What makes a good team? – 10 Characteristics of Successful Teams

Have you ever been on a team that just didn’t seem to be… working? Sure, you put in the work, showing up for practice or nettings, completing projects or playing games, but things just can’t seem to fall into place… … Continued

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