‘Maximum YOU-tilization’ is the program I developed from my own experiences in: finding my assets, recognizing the importance of them, as well as actively and mindfully using them to achieve.

Get your copy of the MY workbook here.

An asset is a useful or valuable thing, person, or quality. We are all born with unique qualities and strengths–those are our most basic assets. I talk about this in my book The Lightbulb Moment because recognizing what value I, as a person, have essentially saved my life. And, as life happens, we pick up various assets in the forms of “street smarts”, degrees, career experience, mentors, and other tangible assets.

Seeing what assets I possess allows me to figure out the best way to use them–an idea that came to me after reading a few articles about wealth maximization (here‘s one of them) and applying those business principles to myself.

Thus, my idea of personal asset maximization was born.

It’s my experience that, when I use my assets to my advantage, I find success. And the same can go for everyone. Following my passions, which connect which my natural inclinations, is why I played college sports, have the Esquire suffix, and have achieved goals at every stage of my life. And the same can go for everyone.

Follow along with my journey via Facebook, Twitter, and my posts here:

 

Beyond Belief & Non-Belief: The Spirit of Community

Do you ever wonder why people made up religion in the first place? What was that divine inspiration they felt rooted in? What needs and longings led them to come up with entire systems to provide for those emotional needs? … Continued

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“I didn’t mean to!” But, Why Didn’t You Mean TO Do the Right Thing?

Imagine this: You wake up one morning to find all your pets in the bed with you. You think, ‘Huh, that’s odd… that one’s usually on the couch, that one always sleeps on the floor…’ Then, you notice the smell … Continued

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Critical Thinking, Swept Away In the Trade Winds of Our Times

Critical thinking is in danger. It is a faculty greatly diminished in our society, as we nurse a hangover from the “happy consciousness era” during which people believed us to be the strongest nation on earth, untouchable, immune from the … Continued

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12 Quotes About the Connection Between Stupidity & Genius

Smart and stupid. They’re opposites, right? Actually, they might be more connected than we may think. Sometimes, what we consider stupid may be more unfamiliar-therefore-seemingly-undesirable than lacking intelligence. Sometimes, what starts out as stupid can be re-framed as smart and … Continued

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Don’t Sacrifice the “What If” for WHAT IS

There is a concept in decision-making called satisficing which describes the process of searching through available options until you arrive at one that meets “threshold acceptability,” that is, it is satisfactory and suitable and has enough of the characteristics you’re … Continued

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Lighthouses of Utopia

Have you noticed that idealism (and its variations: ideal, idealistic, etc.) has become a dirty word lately? Utopia seems out of reach, especially during times when people feel as though integrity has taken a vacation & utter chaos fans the … Continued

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The Eroding Power of Entitlement

The word ENTITLEMENT gets bandied about rather often… those to the right on the political spectrum say it with a sneer, feminists lament its patriarchal presence, millennials & Gen Z-ers are accused of having enough to spare, and Boomers loathe … Continued

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COMPOSITIVITY: the art & science of simultaneously-cooperative engagement

Solidarity is born of rebellion. The common problems that believers and non-believers face together in politics and society — the plague of Nazism, for example — require everyone to work together. That, in and of itself, is an act of … Continued

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Never settle on a life you don’t want.

We see the word SETTLE in a few different contexts that range from the legal to the historical & even to slang. A settlement is an official agreement intended to resolve a dispute or conflict, a formal arrangement made between … Continued

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Prolling — Trolling For Good

In Internet slang, a troll is a person who starts quarrels or upsets people to distract and sow discord by posting inflammatory and digressive, extraneous, or off-topic messages in an online community (such as a newsgroup, forum, chat room, or … Continued

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